How Cereal Docks is Building a Digitally Connected, Traceable Global Supply Chain with TRACT
Cereal Docks, a leading Italian agri-food processor, is no stranger to innovation. Founded 40 years ago, the company has built its reputation on transparency, sustainability, and proactive supply chain management. As the EUDR deadline approaches, Cereal Docks has chosen to implement TRACT, the end-to-end traceability and sustainability platform purpose-built for agriculture supply chains.
A Leader in Sustainable Sourcing
With more than 17,000 farmers involved in their Italian supply chain, Cereal Docks is a key connector between farmers and downstream brands. This national network is complemented by an international presence: the company also imports raw materials from around the world, consolidating its role as a key player in global supply chains. What sets them apart? Their hands-on, proactive approach throughout the entire supply chain.
Their proactive approach isn’t new—it’s a core part of their DNA. “We work closely with farmers to encourage responsible, traceable practices focused on continuous improvement,” says Giovanni Fanin, Corporate Director at Cereal Docks. “At the same time, we anticipate customer needs by delivering plant-based ingredients that meet increasingly strict regulatory and sustainability requirements.”
Investing in sustainability is a win-win for efficiency and the environment. “We’ve always invested in technologies and processes that reduce the environmental impact of our operations, making resource use more efficient and boosting the overall performance of the supply chain,” Fanin adds.
To Cereal Docks, EUDR is more than a regulatory commitment. Fanin says “it reflects our vision for a more transparent, advanced, and responsible production system.”
Why TRACT?
Facing the complexity of EUDR, Cereal Docks was searching for a platform that could do more than just tick boxes. They needed a scalable, flexible solution that could seamlessly integrate with their existing systems, manage traceability to the farm level, and support collaboration across all supply chain actors. TRACT was a perfect fit.
“We needed an end-to-end solution to map our entire international supply chain and demonstrate EUDR compliance. TRACT suits our needs perfectly and adapts to the systems we already have in place,” says Cristina Dalla Bona, Trading Specialist and Head of the EUDR compliance project, Commercial Department at Cereal Docks Group.
While Cereal Docks has long prioritized traceability across its supply chains, achieving complete visibility at the level demanded by EUDR remained a challenge before adopting TRACT. The platform enables them to elevate their longstanding commitment to transparency, now meeting the rigorous new standards with confidence.
With TRACT’s sector-aligned methodologies, streamlined supplier data collection, end-to-end supply chain traceability, and automated Due Diligence Statements, that challenge is now resolved.
Building a Connected, Compliant Supply Chain
One of the key advantages of TRACT is its sector-specific alignment and adoption. This means TRACT is flexible and matches clients’ workflows, not the other way around.
“We chose TRACT because the platform was created by the soy sector for the soy sector. It fits our needs perfectly and adapts to our systems,” says Dalla Bona. “We appreciated the flexibility of the platform and how it could be tailored to our specific needs”.
This approach is especially critical as the deadline for large operators under the EUDR draws near. TRACT ensures Cereal Docks is ready not only to comply, but to lead.
Advice to Other Industry Players
For companies in the industry, Cereal Docks’ advice is clear: start now, and choose a platform that was built for the industry.
Dalla Bona says, “we would recommend all our suppliers and customers to join TRACT, so we can map the entire soy supply chain within a single platform and simplify information exchange.”
Proud to Lead by Example
Cereal Docks takes pride in being a proactive force in the industry. Their forward-thinking investment in tools like TRACT reflects a broader mission: to be a dynamic bridge between sustainable farming and responsible consumption.
“Being actively involved in change means creating value for everyone: those who cultivate, those who process, and those who choose consciously,” says Fanin.
Traceability isn’t a trend; it’s a responsibility.
Join a growing community of industry leaders transforming their supply chains with TRACT.
Let’s build a traceable, sustainable future together.
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